Marcelo Ladeiro holds a degree in Business Administration and is a Marketing specialist from FGV. He has dedicated his career to marketing, branding, and communication, with over 8 years of experience in projects of various scales for major brands in the B2B and B2C markets.
HIKE AGENCY
Head of Marketing _ 2021/moment
Strategic Marketing and Communication planning; content
production, and leadership of creative teams.
SOUL DILA
Marketing Coordinator _ 2016/2020
Actions and strategic brand positioning for digital and physical
channels.
AMCHAM
Marketing Assistant _ 2012/2013
Customer relationship management: development follow-up, feedback and monitoring of financial indicators.
CITIBANK
Sales Assistant _
2010/2011
Monitoring of sales operations and tailoring of customer to bank channels.
LA ESTAMPA
Marketing Coordinator _ 2020/2021
Responsible for Digital Marketing, leading teams in Brazil and
Europe for digital communication projects and trade shows/events.
URBAN ARTS
Franchised Partner _ 2013/2016
Franchised partner responsible for the implementation and operation of the unit of the Urban Arts franchise network in Salvador/BA, Brazil.
PRICEWATERHOUSECOOPERS (PWC)
Consultant _ 2011/2012
Risk management consulting and organizational processes and evaluation of internal controls.
RADISSON LONDON
Staff _
2008/2009
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